Case Study: Securing Exclusive E2W Agency Partnership for European Client

Challenge:
A European distributor sought to penetrate the booming electric two-wheeler (E2W) market but struggled to identify a reliable Chinese manufacturer with CE-certified products, competitive pricing, and scalable production capacity.

Our Solution:

1. Targeted Sourcing: Leveraged our HVAC/appliance industry network to identify 12 pre-vetted E2W manufacturers, focusing on:
   • Compliance with EU CE/EMC directives
   • Battery safety certifications (UN38.3)
   • Minimum 50,000-unit annual capacity
2. Negotiation & Due Diligence:
   • Conducted factory audits (production lines, QC processes)
   • Facilitated sample testing and technical alignment
   • Negotiated 18% lower OEM pricing vs. client’s initial quotes
3. Deal Closing:
   • Drafted exclusive 5-year European distribution agreement
   • Coordinated IP protection for client’s branding

Result:
Client secured exclusive rights to a Top 3 Chinese E2W brand (Aima equivalent) with:
✓ 30% faster time-to-market vs. independent sourcing
✓ €2.1M projected first-year revenue
✓ Dedicated R&D support for EU-specific customization